Ready to launch? Heidi Baumgart, Director of Marketing at Arborwear, joins the podcast to discuss the recent launch of their Mission, Vision and Values (MVV). Heidi and Karen discuss the process Arborwear used to develop their MVV as well as the steps the company took to launch them to their team. Heidi offers some great tips as well as a look back at what worked and what she may have done differently.
In this episode, we are joined by Heidi Baumgart, the director of marketing at Arborwear, based in Cleveland, Ohio. Heidi begins the episode by sharing the process the company went through to uncover and refine their Mission, Vision and Values. Then, Heidi explains the launch planning and implementation process. Heidi and Karen discuss the benefits of launching in phases, signs that the messaging is taking hold among employees and why creating triggers can be a key to your launch success.
You can learn more about Arborwear and view the organization's Mission, Vision and Values at https://arborwear.com/page/our-vision-and-values.
Also, if you're struggling right now to develop your Mission, Vision and Values or would like to uncover your company's purpose, we'd love to help. You can learn more about the process we take to support businesses in their journey to get clear about their Mission, Vision and Core Values by visiting our website.
-----
Are you curious about building a purpose-driven business? Are you a business leader who is choosing to use your business to create a positive impact on those around you? Or, do you just want to know a little more about this thing called purpose?
If you answered YES to any of these questions, then you're in the right place. This podcast is about what it means to build and grow a business with a clear purpose. Be sure to subscribe to the podcast, so you don't miss an episode. You may also consider signing up for our newsletter or connecting with us on Twitter, Instagram or LinkedIn.